So what words do you wish you could use? About your business? Your nonprofit? Your career? Your dreams? What you say about yourself is almost as important as what you actually do. Like everything else she writes, Marianne’s LinkedIn summary is top-notch. Her LinkedIn profile is polished yet original, and she produces high-quality articles on LinkedIn Publisher. Marianne Griebler is a two-time member of the LinkedIn Top Voices club, and with good reason. What similarities do you see between these summaries? Do you see any differences? The Gold Standard: An Influencer’s LinkedIn Summary Check them out, then leave your thoughts in the comments below. Need inspiration? Here are some real, live LinkedIn summaries you can use to guide your writing. These embeds are very helpful in proving that you know what you’re talking about. Show off that video, slide deck, report, or publication that you finished recently. If that’s not your style, never fear! Attach samples of your work below your summary.
#Example of linkedin summary free#
If you have lots of relevant skills, certifications, or knowledge, feel free to include a list of your abilities. Many LinkedIn gurus will suggest a “skills” or “strategies” list in your summary, both to pack in keywords and to show your skills at the top of your profile. Thought you were done with this whole LinkedIn thing? Wrong! Put your work samples where your mouth is. In most cases, a simple “Message me with” or “Email me if” will suffice. Whatever action you want people to take when reading your LinkedIn, list it at the end of your profile. Do you want them to email you if they’re interested in becoming a client? Do you want them to message you with job opportunities? Do you want them to tweet funny cat memes at you? As you’re closing out your profile, consider the action you want your profile-viewer to take. The Call to ActionĪfter you’ve written three or four concise paragraphs, wrap it up. If you need more help pitching yourself, check out these tips for writing a great pitch. Tell your readers what you’re passionate about, what you’re good at, and why these things matter.
Remember those keywords we collected above? Now is the time to use them. The PitchĪfter your first line (or first few lines), you’ll want to explain in the best way possible why you’re a rising star in your field. Then it’s just a matter of choosing the one that suits you. If you’re still stumped, try these tips for great first lines, and experiment! If you set a timer for ten minutes, you can probably write fifteen different opening lines. To find your opener, just think: what is the first thing someone should know about me? Writing an engaging opening line is key to drawing in potential employers, clients, partners, and contacts. Make sure you nail these to make your summary perfect. The Structure of a Good LinkedIn SummaryĪuthenticity and creativity are the hallmarks of a great summary, which is why most LinkedIn summaries feature distinct sections. Here’s a tip: Want a second set of eyes on your LinkedIn summary? Try Grammarly to keep your profile clear and mistake-free. What original ideas have I brought to the place where I work now?.What unique perspectives and experience do I bring to my field?.
Therefore, the most important rule of writing a LinkedIn summary is to make it original. Here’s a screenshot of my LinkedIn profile, for those of you following along at home.īecause it’s so visible (and often public), your summary is the best place to capture your potential new contacts’ attention and give them a glimpse of your personality. It’s the equivalent of a public cover letter: it gives your contacts a sense of who you are before they read what you’ve done. After that, they’ll likely turn to your summary to get to know you. When someone goes to your profile, they’ll scan your title and location, see your photo, and notice if you have under 500 connections. When setting out to write your summary, remember how LinkedIn users will interact with it on your profile.
#Example of linkedin summary how to#
How to Write a Killer LinkedIn Summary (on a Live Example)
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